Dwight,
Most of it will depend on if Bass Pro has MBAs making the decision or founder Johnny Morris.
If I was back in grad school my case study analysis would look like this:
1) Close stores that have declining year-over-year revenue for more than 2014-15. Profit can be fixed, no sales~ not so much.
2) The differences in store models are virtually nil. Re-badge stores to remain open to Bass Pro.
3) Pick-up Cabela's superior hunting clothing line. Keep Cabela's tags on it for a year or two, then rebadge to RedHead. Cabela's also owns Herter's tags, so that might be an option to rebrand all "former" Cabela's clothing as Herter's.
4) Co-brand hunting catalogs for a couple years, like "Cabela's by RedHead" or similar ("Herter's"?). As mentioned, RedHead doesn't have the brand chops in hunting that Cabela's does. RedHead could also co-opt Herter's as a larger play on the aging water fowling population that associates Herter's with better quality/nostalgia.
5) dump Cabela's fishing in favor of BP.
6) Remove Cabela's boat dealer deals in favor of Nitro, BP, etc. 1/3 of BP sales are their boats.
7) integrate BP stores into the Gun Library. BP sucks at Guns.
The big risk is in duplicate/competing markets: the stores are all big. Large format stores have been shuttered and been difficult to fill. Total Wine can only take up so much deserted retail space.....
A) The January 1 closing reports seem a bit dodgy. Cabela's is publicly traded and no announcement has come forth yet. If there is a store closing, it is likely a pre-sale "clean-up" of dead wood.
B) I don't know, but I think CAB would have to file an amended 10Q if it entered an LOI with Bass Pro. Ultimately, the CAB market value will be based on a larger Universe of Buyer's. No one is saying CAB is performing poorly, so it should mean the fiduciaries are most interested in seeking the highest value. That happens through multiple interested buyers/offers.
C) BP would be expected to pay a premium since it can manifest more cash via synergies (lines, talent, distribution, etc.) Other buyers without the synergies would anticipate a closer to market value (currently $46.10 per share).
D) The sale is being pushed by an activist investor and Cabela's has reportedly hired a firm to help protect their interests from the investor's actions. It gets fuzzy at this point, I'll leave that for a different day.
All in~ yes, BP would make the most sense.... particularly from Cabela's perspective
Even without a sale, the share price is up over $4 in after hours trading. Either new news is coming out that a deal is going to be done or the "herring" have done their job. If you notice a decline in share price going into Monday morning, anticipate this was an investor pump and dump and Cabela's will "consider" options moving forward.